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Project Experience

Fort Worth Museum of Science and History

2004-2005

The Fort Worth Museum of Science and History is well known for its Museum School, which has acquainted generations of Fort Worth residents with the natural and cultural history of southwest Texas. The Museum’s discovery and display of unique "Lone Star Dinosaur" specimens from the region have also placed it on the map. Its Omnimax theater and planetarium have long been popular attractions. But its high attendance, strong educational role and multiple services to the Fort Worth community had for many years strained its limited space and facilities. The Museum therefore embarked on a planning process for long-range development, including a major capital expansion project, and seized the opportunity to reconsider its overall strategic direction.

Lord Cultural Resources was engaged to prepare a Strategic Master Plan, including institutional, collections, and market analyses, planning for facilities and the visitor experience, and a business and transition plan for the expansion. This thorough strategic planning process was a fundamental step in preparing for the Museum’s expanded role in the broader Fort Worth community.

The new Fort Worth Museum, based on our Master Plan and designed by the leading Mexican architect Ricardo Legorreta, opened to great acclaim in 2009.

“The strategic and operational planning work that Lord Cultural Resources provided us was outstanding. Their work, and the processes of their work, connected us in a stronger way to our community and provided an excellent road map for the years ahead. Our board is more engaged. Our staff work is connected and aligned in new ways, and our planning for the future has been greatly informed by their expertise.”

Charlie Walter, Chief Operating Officer, Fort Worth Museum of Science and History